Yes, yes ,yes, we know that people are making big money from affiliate programs! But why do many people still fail in affiliate marketing? There are a lot of reasons, but the number one reason why anyone fails is simply a lack of preparation and “preselling” content surrounding your links. Despite what you’ve heard, affiliate marketing isn’t as simple as just sending customers to your merchant’s site.
As an affiliate, you must create a flawless illusion that puts the visitor at ease and lowers his/her defenses. “Set the stage”, like a movie director who has placed each detail of every last prop perfectly to film the next scene. The affiliate must blend his links into content that makes visitors “warm up” to the merchant’s offer.
Affilate Earnings Increasing By Preselling Your Prospects
If you want to earn big, of course, you have to invest time and great amount of hard work in promoting the products. Or do you? I’m going to show a profit-pulling secret that will save you months of niche content research. But first, let me try an analogy here.
What happens if just send your prospects to to your merchant’s site without preselling them? You know what I mean, without showing your visitors related informative content that prepares the them to accept the merchant’s offer?
Well, I’d say it’s the same as tossing raw chicken eggs at your partner from across the room. What do I mean by this? Think of an egg… if you drop it, it cracks open. So if you toss eggs fromm across the room to your partner (the merchant), they’re going to “splat!” when he tries to catch them. Why am I using this bizarre analogy? Think of what happens when you heat (or cook) the eggs first. If you hard-boil an egg before you toss it, your partner will have a much easier time catching that egg.
Basically, here’s the lesson – Warm up your visitors and presell them. Then, and only then, send them to your partner (the merchant’s site). These eggs (visitors) will convert into customers much easier!
Successful Affiliate Marketers Prepare Their Marketing Strategy
As an affiliate marketer, you need to plan your marketing approach, from domain name to the design, the lay-out, the content, ads, and tactics. Many web surfers want information more than anything else. Affiliate marketers with “rich-content” are the ones who prosper. The content improves traffic and lets visitors put their guard down.
What’s the best way to do this? Simple: Slap your affiliate links into a content-rich ebook that covers a popular niche topic - and distribute the ebook for free.
Ebooks – Affilate Marketers’ Secret Weapon
So much money is made by affilates who embed their links into ebooks. Yes ebooks! Why? When someone reads an ebook, their mind is opened to suggestion because of all the great content that surrounds the affilaite links. While many people are suspicious of links of websites, links embedded into ebooks are often highly valued by readers as supplemental resources. Often the readers don’t expect that the links are affiliate-based. Can you imagine what this does to your click-through rate??
So, there’s money in distributing free ebooks. Well, you’ve probably heard that before, right? But what’s stopped you? Traditionally this tactic has only been available to affiliates who have the time or money to write their own ebooks with useful, in-demand content.
Affilate Marketing Big-Boys Rake in Tons of Cash From Free Ebooks
But what if you can’t write a book or just don’t feel like it?? Well, here’s the marketing gem I was referring to earlier: You can often get rights from the original author to insert your own affiliate links into their ebook. This is called ReBranding. Sometimes you must pay the author for rebranding rights; other times you can obtain free rebranding rights fo an ebook.
Info Product Rebranding benefits the ebook’s author, because their ebook gets a wider distribution. But the real benefiting party is the affiliate. The affilate gets to stick his affiliate links into someone else’s finished product, and profit off of all the author’s hard work. The ebook provides a backdrop of valuable content that your links can piggyback on all the way to the bank.
Anyone Can Access a Website, Ebook Content is Seen as Special
Many end-users value ebook content much more than content found on websites, becaues the web content is available to anyone who lands on the site. Stick your links into an ebook, and suddenly they become valued niche resources within a useful how-to handbook.
For a limited time, you can get FREE rebranding rights to Dan's new viral marketing MySpace eBook. Insert your links and share this popular resource with your friends. Make a residual income just by giving away your own branded ebook to anyone at all. Check for availability at http://myspacecommerce.com/getbook
